About Us

The IVF Guide

Born from the real-world challenges of leading IVF clinics around the globe, The IVF Guide delivers an authentic, hands-on approach to supporting fertility businesses, clinics, and professionals. We understand the delicate balance between clinical excellence and operational demands—and we’re here to make it easier.

About Us

Our team brings a wealth of IVF knowledge and expertise to deliver hands-on business support to clinics and incredible professional opportunities to our community.

From staffing to full IVF clinic builds and strategic investment partnerships, The IVF Guide is a team of highly experienced, passionate IVF experts, on hand to support your fertility business throughout its lifecycle.

Led by Julia Paget, bringing over 30 years of senior IVF leadership across the globe, Julia is an embryologist, clinic founder, and healthcare leader who combines hands-on scientific expertise with strategic, operational, and business insight. Her career spans leading and developing IVF clinics, managing complex teams, implementing cutting-edge technology, and advising on international fertility operations and acquisitions.

Her leadership within an international IVF group, combined with decades of hands-on clinical and operational experience, shapes how The IVF Guide thinks, advises and delivers.  

Fertility expertise

Our dedicated team

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